Dave and Lauren Moore, founders of Catholic Music Initiative (CMI), felt called to host a concert giving glory to God after Lauren’s recovery from Guillain-Barré Syndrome. They also wanted the event to celebrate CMI’s ongoing mission and gather the Church together at a large, historic venue. They chose the Meyerson Symphony Center in Dallas, TX. But with 2,000 seats to fill and a short timeframe to do it, they needed help getting the word out, fast.

5 Stones collaborated with CMI’s team to coordinate a communications and marketing effort to fill the Meyerson. This included the strategy for email marketing, organic social media, and geo-targeted ads. 

We shared execution with members of their team and worked together to create a campaign that was clear, coordinated, and consistent across all channels.

Together with the team at CMI, we filled the Meyerson for the first annual The Moore We Are founder’s concert—the first annual because the event was such a hit, the Moores decided to do it again in 2026 (and likely every year). The concert was a blessing to all those in attendance as well as a successful fundraising effort to propel the organization forward.