Case Study

The Feedback Says It All

Why Schools Across the Country Love Ignatius Book Fairs’ Customer Service

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Their Mission

Ignatius Book Fairs began as a partnership between Ave Maria University and Ignatius Press to offer a Catholic alternative to mainstream school book fairs. Their multi-day events bring curated titles to schools across the nation. After a successful first year, their team saw a new need. As the number of fairs grew, so did the volume of orders and schools that needed customer support. 5 Stones was already managing fulfillment for this initiative, so engaging our customer service team was a natural next step. No one understood the mission better than the partner who had been there from day one!

Our Role

5 Stones stepped in to provide specialized customer service support for the growing program. Our team became an extension of theirs, handling inquiries before, during, and after each fair. We answered technical questions, guided coordinators through ordering and sales, and managed the wrap-up process once the fair ended. This included coordinating returns, scheduling pickups, and ensuring every school and customer had a smooth experience.

The Results

By combining operational precision with attentive customer care, 5 Stones helped Ignatius Book Fairs scale with confidence and maintain the personal touch their program is known for. Today, the two things Ignatius Book Fairs hears most often are how great the books are and how great their customer service is. Despite the complexity of this program—which hosts over 250 book fairs in a semester—principals, librarians, and parents alike say they appreciate the responsiveness and warmth of our support team.

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